July 27, 2026

256. Rewriting Money Beliefs Part 1

256. Rewriting Money Beliefs Part 1

This episode of CFO at Home is part 1 of Vince·s conversation with Heidi Heron, a Neuro-Linguistic Programming practitioner with 25+ years of experience, about how the ·language of the mind· creates patterns of emotions, beliefs, and behaviors·and how those patterns can be changed through root-cause work. Heidi connects NLP to money issues that commonly come up in her work, like worthiness, lack and limitation, and relationship dynamics around finances. She shares examples of a successful day trader who couldn·t keep money due to an unconscious childhood message, and a woman who shifted a belief that money is hard to get after tracing it back to an overheard conversation. Heidi also explains what she means by ·money as energy,· describing how gratitude for both paying and receiving money helped transform her own relationship with it. Learn more at heidiherron.com, including 1:1 work, NLP training, and her book, The Wizard of Cause.

01:39 Neuro-Linguistic Programming Explained

03:25 Mind Chatter and Feelings

05:14 Money Meets Mindset

05:51 Top Money Blocks

08:01 Root Causes and Memory

09:05 Money Pattern Stories

12:35 Beliefs Create Reality

14:15 Common Meanings and Limits

16:58 Money as Energy

17:28 Heidi Money Turnaround

21:30 Digital Money and Vapor

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Contact the Host - vince@thecfoathome.com

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